What Our Typical Clients Say

I'm noticing throughout customer discussions the strong positive influence you have on the team and their new approach to selling.   

As a result of shift from technical selling to business impact I can cut out about 18 additional months of the technical training program that I would normally need in order to get to market with a new guy. That's a major time to market advantage!

 Terry's sales technique was different from the moment he walked into my office to 'sell' me on his CEO boot camp.   Your approach is simple, repeatable, and scalable to any size and length of selling cycle.  Most importantly, the process builds a strong rapport with the client.  In the time since attending the training course, our sales success rate has increased significantly.

  Terry, because of partnering with you in the ongoing development of our sales team we’ve seen a dramatic rise in the self-confidence of our people. Your combination of training and coaching over the past fourteen months has begun to pivot our sales approach from customer order fulfillment to new business discovery. Our new no pressure, conversational sales approach is a match with our company philosophy and is really setting us apart from our competitors. We’re having higher quality conversations and stopped chasing “dead beat” time wasting deals. The changes to our outreach prospecting  are generating more fruitful conversations and invitations to engage and referrals.

Within the first 3 months involving Terry in our sales team we've successfully shifted our sales model from high volume - low quality free trials with a low conversion rate we've reduced the number of demos and proposals by close to 40% while raising our close rate from 17% to over 50% and climbing. 

 Here I am, 180 degrees away from where I was only 3 months ago: my sales pipeline is filled with selectively qualified opportunities! Several of these are “near to close” and each capable of delivering hundreds of percent of monthly quota!  

Since the training has taken place, we've enjoyed an increase in close rate from 43% in previous years to near 60% in 2004. This is attributed to how we handle inquiries, cold calls and client relations in general. 

  After one year of implementing a sales training program with Terry Ledden's group my team has experienced a 53% increase in new business generation. Forecast accuracy and pipeline quality have dramatically improved.

I would say that since your help, I meet, or get referred to the right person in the company with about 70-75% of the people I call. I've come to expect a meeting. I target well too of course, heads of engineering in well chosen companies.  

In our target market we're not as well known as our competitors. When we call a prospect it's difficult to gain their interest.This was one of the largest obstacles our sales team faced. I can say without hesitation that we have achieved results far above our  initial expectations.

After only spending one hour with you before my first training session i took away an action that turned around a negative prospect closing a services contract for $26,000.

  You may recall in our last training session, we discussed an opportunity I was working.  The prospect sold globally and needed to streamline their e-marketing and web strategy.  I am happy to say they are now a client!

This is my largest deal to date.  It is also my most profitable one.  Thank you so much for all your support.  The help and feedback I received as part of sharing on the third Monday of a month proved invaluable.

Without your help I'm really not certain where I'd be today. In my darkest hour, you were a beacon, one that helped me to find my way back.  You've returned me to "square 1" and through your rebuilding coaching process, now have me on a much much healthier path and ready to take on the sales world. Thank you so much.