Terry Ledden is the founder of Sales AboutFace, a distinguished sales training and coaching firm that has made a significant impact in the field of sales performance. Under his leadership from 2001 to 2021, Terry and his team at Sales AboutFace garnered numerous business awards as authorized partners of the internationally recognized Sandler Training, highlighting their commitment to excellence in sales training.
Before establishing Sales AboutFace, Terry served as the Vice President of Sales and Marketing at Holden Corporation, where he advised sales teams within international technology, software, and professional services firms. His extensive experience in these roles equipped him with a deep understanding of sales dynamics and strategies, which he has since translated into successful training programs for his clients.
Terry is particularly known for achieving remarkable sales results for his clients through a unique combination of targeted sales training and coaching. His approach emphasizes practical, actionable techniques that empower sales professionals to excel in competitive environments.
In addition to his work in sales training and consulting, Terry is a passionate Level II Motorsport Safety Federation (MSP) high-performance driving instructor. He dedicates time to training and coaching drivers on techniques for navigating high-speed road courses, showcasing his diverse skill set and commitment to excellence in various fields.
Through his dual career in sales and motorsport, Terry Ledden exemplifies a dedication to teaching, performance, and achieving results, making him a respected figure in both domains.
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